What marketers can learn from showbiz

Posted in Marketing by Industry Outsider on Jun 23rd, 2007

Marketing ClownThere’s no business like show business… apart from maybe marketing.
Before I fell head first into the world of marketing, I used to work in the entertainment industry. Recently, after reading a post about sales and marketing tricks one can learn from strippers, it struck me that much of my own marketing knowledge has come with me from showbiz. I decided to write my own piece and put my 2p’s worth in too.
Here are my favourite showbiz lessons:

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Starbucks mermaid gets her tits back

Posted in Woman stuff, Marketing by Industry Outsider on Apr 17th, 2007

Burlesque-inspired activists manage to achieve what armies of marketeers have consistently failed to do: give Starbucks back their hippie edge!

Full story here.